Game Platform Roblox Is Hosting ‘In the Heights’ Immersive Block Party


Ever wanted to experience one of NYC’s famous block parties? Well, Roblox is launching a digital immersive experience of it, in celebration of the upcoming In The Heights release.

Image Still Courtesy of Warner Brothers Entertainment

The immersive event coincides with the film’s release and will include a virtual re-creation of the movie musical’s Washington Heights neighborhood and feature two events. You’ll be able to participate on June 10 at 7 p.m. ET. The inagural event will be a Lights Out party featuring an exclusive movie clip, a cast Q&A as well as virtual merchandise items. A virtual dance party celebration is scheduled on June 11 at 4 p.m. ET, where the Roblox community can perform synchronized, choreographed dances. The film’s official release is June 11, 2021. We don’t know what you’re up to next weekend, but a virtual re-creation of Washington Heights with a dance party sounds like an awesome way to spend it.

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